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What Is Motivation

By Bjorn Hakans

The Internet Marketing and home based business boom hasvirtually drowned us in various programs and systems throughwhich you can earn money by working from home. The problem withthis is that many people seem to have forgotten that "working athome" actually means WORKING, even if it is in thecomfort of your own home. If I had a dollar for every person whosigned up for program after program, and then just sat down andwaited for something to happen - I would be rich enough to buy asmall country. The worst part is that those who fall into thistrap end up broke and will thus despise everything that has todo with Internet marketing for the rest of their lives.

One reason for this phenomena is undoubtably the somewhatunrealistic claims often being made in sales letters forInternet marketing tools and programs. And many networkmarketing programs would have you believe that you "just have tosign up" and then the system will do all the work for you.However, I don't think we can shift all of the blame on "thesystem". After all, when was the last time you believed atypical tv-commercial or sales pitch to be 100% objective andtruthful? What makes you think advertising on the Internet wouldbe any different?

Regardless of what you are trying to promote online, be it yourown product(s), an affiliate program or a multi-level marketingcompany, the fact is that it will take time and effort beforeyou reach your goal. Your mental attitude towards the project istherefore of utmost importance. Information on specific things,like getting web site traffic or publishing your own newsletter,is readily available on good sites about home based business andInternet Marketing - just like the site you are visiting rightnow. Finding people who will teach you all they know aboutInternet marketing is not a problem. But it will be entirely upto you to take action and realize your dreams.

Self Motivation and Mental Training

It is therefore important that you firmly believe that you CANand WILL be successful with your chosen program or product. Infact you should stand up in front of a mirror right now and tellyourself exactly what you expect to accomplish with this programand that, no matter what, you will reach your goal. This is atechnique called autosuggestion and it is discussed in greatdetail in the book “Think and Grow Rich” by Napoleon Hill.

I know some people like to scoff at so called “self-helpbooks”,but I really recommend that you read this one with anopen mind and try out it's suggestions.

I mean, think about it for a moment...if you consider, say, ahigh jumper. Do you think he or she could actually jump over abar that is well over 2 meters up in the air if they constantlywhere thinking “that's waaay to high, I'll never make it”? Ofcourse not! Almost all successful athletes today recognize theimportance of mental training in addition to physicalconditioning. The wealth of information about Internet marketingthat is readily available to you can be compared to the toughphysical conditioning a top athlete goes trough – there will bea lot for you to do while learning all the tools of the trade,but if you stick with the plan and do it a little bit at a timeyou will eventually possess the Internet marketing equivalent ofa super-athletes physiology. If you also take some time toprogram your mind for success, there is no limit to what you canaccomplish.

Another important point is to avoid negative reference groups –no matter how much you have pumped up your confidence, it canall be torn down in a heartbeat by a negative reference group.Especially when you try to earn a living from the Internet, youwill run into many people who will tell you how stupid you arefor even thinking of such a possibility. You must at all costsavoid talking (seriously) about your plans with people likethis. Confide only in those who will support you, and ignore allthe whiners an old farts who know nothing about the Internetanyway!

Conclusion

So, to tie the two aspects mentioned in this article together -it is important for you to believe in yourself, but you mustalso have realistic expectations. Most people who fail in makingit on the Internet do so because they buy into some“get-rich-quick-over- night-without-lifting-a-finger-scheme”.And when nothing happens for the entire first week they feelripped off and give up.

"Internet marketing" is not a magic bullet that, by itself, willallow you to quit your job tomorrow and become a millionaire.However, the Internet DOES offer many fantastic opportunities tomake a decent living marketing products and services - providedthat you have something of value to sell, of course. You shouldchoose a product, program or system that you feel really goodabout. Preferably something that you already have moreknowledege about than people on average. Once you are also armedwith the right attitude I would be happy to assist you in yourInternet marketing efforts in any way I can. Then all that isleft to do is for you to GO FOR IT!

© Bjorn Hakans 200

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